- Rakit Inovasi
2024
Client Details.
Rakit Inovasi is a digital agency specializing in Digital Branding & Marketing, Social Media Management, Web & App Development, Photos & Videos Production, Digital Animation, and Go Digital Coaching. They offer products like Digital Assets and Digital Education Materials.
Client Location
Yogyakarta, Indonesia.
Client Industry
Digital Agency.
Tech Stack
- Goal
To enhance the digital presence and brand identity of Rakit Inovasi by redesigning their website using WordPress, ensuring it is user-friendly, visually appealing, and optimized for search engines.
- Challenge
- Outdated Website Design: The existing website was not visually appealing or user-friendly, which negatively impacted user experience and engagement.
- Poor Search Engine Rankings: Ineffective SEO practices resulted in low visibility on search engines, reducing organic traffic and potential client discovery.
- Inconsistent Branding: The brand identity across various digital channels lacked consistency, leading to a fragmented and less recognizable brand image.
- Solution
- Website Redesign with WordPress: Created a modern, responsive, and user-friendly website. Improved navigation and added interactive elements.
- ON-Page Search Engine Optimization: Conducted keyword research and implemented SEO strategies.
- Brand Consistency: Designed a cohesive brand identity with a new logo and visual elements.
- Outcome
The redesign resulted in a more modern and user-friendly website. Improved SEO enhanced online visibility and engagement. Consistent branding across all platforms strengthened the overall brand identity and recognition.
Written by Muhammad Bagas Putra Ramadhan. a 23-year-old self-taught Product Designer, SEO Specialist & Developer.
I’m currently Student majoring in Communication Science with an Advertising concentration at Universitas Muhammadiyah Yogyakarta.
You can also follow me on Twitter and LinkedIn.
You can also follow me on Twitter and LinkedIn.
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